Each answers to each bullet should be between 200 and 215 words with a
minimum of one reference listed (in APA format). ·What is relationship marketing?· Why is it
important?·How can the three phases of the planning stage
of the strategic marketing process be applied to the development of your personal
brand?·Why is environmental scanning an important
element of the marketing plan? ·What are its five forces?Watch the “The Marketing Plan: What is Marketing?” video.
What is marketing?
Watch the “The
Marketing Plan: What is Marketing?” Video.
How is the process of
marketing more than just advertising?
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