During the course, you will be developing a sales management plan. The project is for a fictitious product and you are the sales manager. You will be required to develop this plan and submit the assigned work each unit as described below. I am looking for creativity in the development of the plan and have provided direction to you for completing the plan. Complete the unit assignment for this unit’s section as described below:
Unit 2 (20 points) This unit you will submit the name, description of the company and the sales territory for the sales plan. In addition, you will submit the section of the sales plan project that describes the 4 P’S (product, price, place, and promotion) of the fictitious product chosen for the plan. The length of the report should be 1-2 pages in length.
Unit 3 (20 points) This unit you will submit the section of the sales plan project listing the criteria for selecting the sales force and the recruitment process. The length of the report should be 1-2 pages in length.
Unit 5 (20 points) This unit you will submit the section of the sales plan project describing the incentive and compensation plan for motivating the sales force, including the impact of environmental conditions and organizational variables on motivation. The length of the report should be 1-2 pages in length.
Unit 6 (20 points) This unit you will submit the section of the sales plan project determining the demand estimate and sales quota for the product, based on competition and history of a similar product. The length of the report should be 1-2 pages in length.
Unit 7 (20 points) This unit submit the section describing the environmental influences on the sales program and the organization of the sales force for the product. The length of the report should be 1-2 pages in length.
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